Fashion, scanned 2026-11-02

gap.com

97/100
Grade A
other ×2cookie banner ×2
Download share card, wideDownload share card, tall
Done

Find a price

Prices shown on the Men's Shop All grid, two clicks from the homepage
“Icon Corduroy Jacket — $98.00$49.00 (original $98.00, sale $49.00) on /browse/men/shop-all-styles”
19.5/20 points in 2 actions, 0.5 lost to friction
other: Sale and original prices run together in the accessible text with no label (e.g. '$98.00$49.00'), so it's unclear which is the current price without the visual strike-through
Done

Search for something

Site search returned matching straight-leg jeans (despite a stray 'No results' status message)
“Search results for "straight jeans" — High Rise '90s Slim Straight Jeans, Straight Jeans”
19.5/20 points in 1 actions, 0.5 lost to friction
other: Search results page has a status message 'No results for straight jeans' even though matching products are listed
Done

Start a purchase or sign-up

Added a T-shirt to the bag and reached checkout, which asks for an email; stopped there
“Checkout page (secure-www.gap.com/checkout): 'Continue as a Guest' with Email field; Relaxed Waffle T-Shirt size M in bag”
20/20 points in 7 actions
Done

Find a human

Footer 'Contact us' link (after scrolling to load the footer) leads to a page with a toll-free number and live chat
“800-GapStyle (800-427-7895), 7am – 1am ET, 7 days a week; chat daily 7 am – 1am ET”
19/20 points in 3 actions, 1 lost to friction
cookie banner: Privacy cookie banner dialog at the bottom of the page (non-blocking)
Done

Find the fine print

Footer 'Returns & exchanges' link leads to the policy, which states a 30-day window
“30 Days to Return or Exchange”
19/20 points in 2 actions, 1 lost to friction
cookie banner: Privacy cookie banner dialog at the bottom of the page (non-blocking)