DTC & Tech, scanned 2026-11-02

apple.com

80/100
Grade B
broken element ×1other ×1
Download share card, wideDownload share card, tall
Done

Find a price

The iPhone page in the top navigation lists each model with a starting price.
“iPhone Air — From $1099 or $45.79/mo. for 24 mo.”
20/20 points in 1 actions
Done

Search for something

Global search for 'AirPods Pro' opened a results page led by AirPods Pro 3.
“Search results for 'AirPods Pro' — AirPods Pro 3”
20/20 points in 2 actions
Failed

Start a purchase or sign-up

Add to Bag on the AirPods 5 page went to a 'Page Not Found' page twice and the bag stayed empty, so checkout couldn't be reached.
0/20 points in 12 actions
broken element: Clicking 'Add to Bag' led to a 'Page Not Found' page
Done

Find a human

Support > Contact Us > 'Connect with support' leads to the Apple Support phone number for the US.
“United States — 1-800-275-2273”
19.5/20 points in 3 actions, 0.5 lost to friction
other: Contact page link names contain raw HTML markup ('Mac laptops <span class="a11y">Support</span>', '&nbsp;')
Done

Find the fine print

The footer 'Sales and Refunds' link opens the U.S. Retail Sales policy stating the return window.
“you can return or exchange it with a receipt within 14 days of the date you receive the product from Apple”
20/20 points in 1 actions